Uber’s Fantastic Example Of Localization and Translation Services Uber is one of the most convenient apps to ever be created, allowing millions of Americans to get to their destination. Ever since its founding in 2009, Uber has massively expanded on a global level and is now being used in more than 10,000 cities around the…
Airbnb’s Significant Investment In Translation And Localization Services Year after year, Airbnb stands as the leader of globalization, as their top-notch localization strategies and localized user experiences attract and maintain customers from around the world. Airbnb currently has 6 million listings in 200+ countries and is valued at $62 billion. The key to Airbnb’s global…
Apple’s Investment In Global Marketing Translation Apple stands as one of the most successful technological companies in the world. As of January 2023, three out of ten global smartphone users have an iPhone, a testament to the company’s mastery of international business. Yet, how was Apple able to strategically navigate the global market? Let’s delve…
The Top 5 Languages For Successful Website Localization Congratulations! Your company is a success; your website looks fantastic; there are many eager users ready to buy your products and services. But, only 17% of the world can read your website. What if that percentage increased to 50%, with half of the world’s population as your…
3 Reasons To Consider SEO Translation For Your Business Search engine optimization (SEO) is essential to attracting more customers when setting up a multi-language website. Multilingual SEO means optimizing website content for different languages in order to improve organic search visibility and reach new markets around the world. Even though English is the most frequently…
3 Ways Translation and Localization Services Help Green Energy The demand for renewable energy technology has grown considerably in the 21st century. Research and development in wind power, solar energy, hydropower, bioenergy, and electric energy projects are radically improving the way humans reduce, reuse and recycle energy. In order to share their products and technology…
3 Reasons Why Localization Services Are Vital To Your Business Localization services are no longer only needed by just global companies; it is now becoming a strategy for all companies with domestic and international businesses. Whether you’re a marketing director trying to figure out how best to present a global campaign or a software designer creating…
Australia’s Chatbot Translation Tool Changes International Development Through intensive translation, localization, and technology efforts, the Australian state of Victoria has rolled out its latest project in international development translation services: a multilingual chatbot. The ultimate goal is to address the significant disparity in linguistic representation on the Internet, which became a matter of urgency with…
International Development And Translation for Low-Resource Languages Natural language processing for low-resource languages has affected important sectors, including international development and translation. In the 1990s, the tools of natural language processing (also known as NLP) went through a change. They went from using linguistic rule-based approaches to computerized statistical-based techniques for translation services and localization…
A Database For International Development Localization A database for international development localization services called Lexibank is changing the way linguists and researchers work. With this database, every represented language can be overlaid in order to find similar roots and trends in human language, bringing international development translation services to a new level. Creating a…