How Financial Translation Services Helped U.S. Bank Succeed

International banking requires clear communication as well as building trust with foreign customers. This often means investing in financial translation services and even localization to properly translate your bank’s website and online apps, create a tailored user experience for different customers, and ensure all marketing materials resonate with the preferences and cultural nuances of different customer bases. The example of U.S. Bank demonstrates the importance of this approach and show how Language Connections’ customized language service solutions can help other financial firms seeking to grow their international presence.

U.S. Bank And Financial Translation Services

U.S. Bank has been in operation for ever a century and was established in 1863 as the first national bank of Cincinnati during the Lincoln Administration. Throughout the years, U.S. Bank has come to serve millions of both domestic and international clients, allowing the organization to reach an annual profit of $28 Billion and accumulate $663 billion in assets in 2023. U.S. Bank currently sits as the fifth largest commercial bank by assets within the United States. However, it also has a significant international presence thanks to its significant investment professional business translation services. Currently, the bank has employees located in 13 different countries located mainly in Europe and Asia.

How Financial Translation Services Have Helped Them Succeed

U.S. Bank has become the carrier for multiple foreign businesses and organizations, allowing clients whose primary language is not English to access their banking services. For example, Korean Air, who is a part of SkyTeam Alliance, hired U.S. Bank to be the financial carrier of their airline credit card. As a result, Korean-speaking clients are able to access online banking thanks to an excellent user experience created by accurate localization and translation services for businesses.

In addition to partnering with international airlines to acquire more foreign customers, U.S. Bank also caters to the primary languages spoken within the United States other than English. More specifically, if a client chooses to conduct online banking rather than in-person, they have the option to switch to a localized Spanish version of the online application. This allows U.S. Bank to not only attract customers from different language groups within the U.S., but also retain them as well by catering to their specific language needs.

Language Connections’ Language Services

Here at Language Connections, we have over 30 years of experience providing corporate language services for financial institutions across the nation Whether you need to translate financial statements or create a multilingual user experience for mobile banking, we have the resources and expertise to partner with your organization. With our professional vendor pool of over 4,000 certified linguists, we provide translation services and localization services in over 100 of the most in-demand languages. Our project management team works directly with you from start to finish to ensure high-quality translation into multiple media formats.